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Tube Mogul | Case Study | Svitla Systems



Tube Mogul


Web, QA


Digital Marketing


Angular JS

Project type



Tube Mogul is a service used by marketing agencies and brands to buy video advertising across multiple inventory sources.  The service helps marketers understand which media channels to invest in by deduplicating their target audience across traditional TV, social platforms, and digital channels. 

Business needs:

Reduce current development costs without reducing quality or scope.

Deliver new products according to schedule.

Suggested solutions from Svitla:

Stuff development team in Ukraine in Team Extension model to reduce costs.

Knowledge transfer phase with onsite visits to gain information about the product.

Well documented Agile development process in accordance with Tube Mogul standards.

Value delivered

In 3 months core of Tube Mogul was successfully hired and ramp uped in Ukraine.
In less 6 month team grew to 15 engineers.
Svitla provided required talents which were hardly found even on US market.
Tube Mogul received next round of funding from investors, due to successful launch of new platform.

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