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Articles

How to Measure ROI of Data Analytics: Frameworks and Approaches

Let’s face it: data projects can be budget black holes. That’s why measuring these initiatives’ Return on Investment (ROI) is becoming as crucial as the analytics themselves. After all, nobody wants to be that person in the boardroom trying to...

Case Studies

Mobile Apps For Jewelry Retailer

Our client has been one of the leading Latin American jewelry makers for 30 years. Their primary task was to create mobile applications, on both iOS and Android, for their online jewelry store, which works under a multi-level model. The...

Articles

How Data Analytics Drives Growth in the Retail Industry 

The retail landscape is not just competitive, it’s fiercely cut-throat. What may have been considered redundant or impossible yesterday, can be groundbreaking today. What may seem to drive innovation today, can be damaging or obsolete tomorrow.  Data means everything for...